Made in Italy Design: LUNAR wins three iF Product Design Awards

LUNAR wins three iF Product Design Awards

LUNAR wins three iF Product Design Awards

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via LUNAR > creativity that makes a difference industrial design, product design, engineering design, graphic design, interaction design » Industrial Design:

We’re thrilled to announce LUNAR has picked up three 2014 iF product design awards for NOVA, VELA and SF Prep! We accepted our iF gold award for NOVA just a few hours ago at the awards ceremony at BMW Welt Auditorium in Munich.

With more than 2,000 guests from the international design world on hand, Ralph Wiegmann, Managing Director and CEO of the iF International Forum Design GmbH, gave out 50 iF gold awards, 20 iF communication design awards and five iF packaging design awards. It was a thrill to see the excellent designs, and engage in some great conversations; now, on to the after-party in the Double Cone!

Here’s some background on LUNAR’s award winners:

NOVA: The revolutionary climbing wall concept consists of panels with strategic patterns of cut-outs that create visually integrated climbing holds instead of the typical outwardly projecting colored holds. Light patterns highlight climbing routes as they shine from behind the specific holds for a programmed climb. The wall technology allows users to control route selection and receive personalized training through the NOVA Smartphone app. Designed to be installed in residential settings, NOVA is a game-changing tool for a healthy lifestyle that expresses an elegant, modern residential design and adds a striking sculpture-inspired work of art to any living space.

VELA: The VELA cycle trainer challenges current design expressions with a functional, yet avant-garde aesthetic. Beautiful projections around the bike create an immersive training experience and give performance feedback during training. When it’s not being used, the cycle becomes a sculpture that reflects the user’s passion for their lifestyle through outstanding design.

SF Prep: LUNAR partnered with the San Francisco Department of Emergency Management to understand why so few San Francisco residents are prepared in any way for an earthquake, and what could be done to motivate action. The core of the SF Prep model is a web-based subscription service that gradually guides people to a lifestyle of preparedness by combining the items they need to have available with the education they need to be ready. By delivering earthquake preparedness products and learnings over time, SF Prep gradually engages residents in the process and motivates them to ever-increasing levels of preparedness.

Introduced in 1954, the iF Product Design Award is given annually by iF International Forum Design. In January 2014, 49 international design experts came together at the Hanover exhibition center to assess nearly 3,500 entries in the 17 categories. Entries came in from 48 countries, showcasing the continued international reach of the iF design awards.

Read the press release here.

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